Thursday, 24 November 2011
Market Research
Today in class, we were asked to create a questionnaire, asking people music magazine based questions, both open question, which means it is free for interpretation and closed questions, which means it's either a yes or no answer, for instance the most common general question, is what gender are you? Although this question seems unimportant, for my magazine it will be vital for me to know my target audience, as i will need to incorporate things into the magazine, that will talk to this audience/type of gender. In doing this market research, have found it is vital for me as well other media based company's to research into the market, as for anyone to be successful in the industry, you need to know the market and its current situation, and what type of things are in fashion, and what speaks to them and interests.
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